Webinars are essentially hosting a mini-conference from your computer in a one-to-many or many-to-many scenario. Instead of standing up in front of hundreds of people physically, you present to them virtually through their computer screens.
Webinars have the same benefits as videos and audio programs, however, they are much more suited to scenarios where:
- You need to present live e.g. a product launch.
- You need to collaborate – a number of the webinar tools allow you to collaborate on a virtual whiteboard or via a built-in messaging tool with your audience. As such they are great tools for delivering training remotely.
- You have a visual product (e.g. artwork, photography) or you need to show slides to simplify the message.
Webinars can be recorded for later viewing, and could be edited, uploaded and shared in the same ways as video and audio programs. They could also be packaged into a physical DVD program (see Packaged Information Products).
Some of the most popular webinar technologies are:
- Go-To-Meeting
- WebEx
- Adobe Connect
- Microsoft Office Communications Server (for corporate environments)
