| Green IT Strategy was developed as a news website for green technology.
The goal of the website was to provide current information on the topic of green IT with a targeted demographic of Australian visitors.
Key Features
- Articles and News - ability easily create, edit and manage content using a content management system (CMS)
- Social bookmarking - to encourage visitors to share articles and news
- Podcasting - integrated podcast management
- Blog - integrated blog for more subjective updates and news
- Amazon book integration - to enable commission based sales of relevant Amazon books
- Comment integration - to allow feedback and interaction from visitors
- Advertising - integration with Google Adwords banners
- Related items - encourages readers to stay on the site and
- Article tagging - to enable easy access to news items
- RSS integration - allows content to be pushed to readers immediately
- Social networking links - for Twitter, as well as Twitter feeds to the site providing automated relevent content
Project Date: 2007
Results: Now ranked in the top ten Google (Australia) organic results for the keywords "green IT" |