On the internet there are large number of websites that allow you to register and promote you and your business as experts in your field (they are usually called 'expert directories' or 'expert services'). These websites are excellent to:

• generate new traffic to your website
• gain more customers
• generate publicity

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The key concept with security on PCs and servers is to have 'layers of defense'.  Think of computer security like the castle cities of olden-times with the most precious resource, the throne (your information) in the centre, your knights, the walls of the castle, and a moat on the very outer edges.  If the intruders get past the moat, you have big strong walls. If they get inside the castle, you have knights in shining armour.

With a PC, you want to have a moat, a strong castle and your knights in shining armour all working together to get the best outcome.

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When you have an online presence there becomes a need to manage your online reputation - actually let's revise that: even if you don't have an online presence people will be talking about you and your business online.  However, it is impossible to constantly search the web for comments about you and your business, so generally a little help from three great online reputation management tools.

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